WHAT THEY NEEDED Event Bars Australia runs events and festivals across multiple venues, with a capable in-house marketing team already wearing a lot of hats. Tracking and attribution weren’t reliable enough to know what was actually driving ticket sales. They wanted paid media handled by a specialist, across the whole portfolio rather than event by…
What they needed As a new independent live music venue in a competitive regional market, Otherwise Bar faced strong competition from venues owned by large corporates. They needed a highly efficient and cost-effective digital marketing strategy to build a regular crowd and sell out shows without overspending. What We Delivered We set up a data-first…
WHAT THEY NEEDED Molly Malone’s, built in the 1800s, was under new ownership with a goal of modernising while still honouring its heritage. The goal was to attract a younger demographic, increase covers, increase function bookings, and boost late-night patronage. What We Delivered We designed a modern website that reflected their new brand, and would…
What They Needed All This Events were launching new music festivals and touring shows across Queensland. In a highly competitive landscape post-COVID, they needed a full-service marketing partner to help them cut through a crowded festival landscape, build a distinct brand identify for their events, and drive strong ticket sales year-on-year. What We Delivered We…
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