Case Study: Elba
Disability Support 1 min read

Case Study: Elba

WHAT THEY NEEDED

Elba is a well-established NDIS provider in Perth with a strong existing client base built on reputation and referral. The opportunity was reach – making sure that when participants and families went looking for support, in search results and in AI answers, Elba was there to be found.

  • AI SEO
  • SEO
  • Technical SEO
  • Website Design & Refresh
  • Conversion Rate Optimisation
Two men in a gym, one using a wheelchair and holding a basketball
Elba support workers assisting a participant in a wheelchair on a rock face

What We Delivered

We refreshed the website so the technical foundations could carry the search performance the business deserved.

SEO and AI SEO work then targeted the terms participants and families actually use when looking for support.

Conversion optimisation followed, so the additional traffic turned into enquiries rather than just visits.

The Results

Elba is now found where the search happens. Organic impressions grew 2.77x and clicks from search rose 55%, but the number that mattered was enquiries: search-driven enquiries increased 87%, from an audience that hadn’t been reaching them before. See the full range of our digital marketing services.

A family at the beach together, one member using a power wheelchair